Embark announces significant enhancements to Embark Platform

Embark Group (Embark) today announced a suite of significant enhancements to Embark Platform as part of its drive to improve service for advisers.

These developments bring a host of new functionality to the platform, as well as a brand new interface, and illustrate Embark's commitment to building a market-leading adviser experience. These upgrades form an important part of a larger series of technology and service improvements stemming from Lloyds Banking Group’s investment in Embark Platform.

The platform enhancements include; a broader and deeper integration with adviser back-office systems to reduce the need for manual processes; the ability to benefit from tiered charging on family linked accounts; greater flexibility for advisers to set and time charges; a range of functional improvements for Discretionary Fund Managers (DFM) and Model portfolios; the ability for General Investment Accounts (GIA) to be written in Trust; and a new user interface that provides a greatly improved look and feel.

Embark will continue to invest in adviser support and benefits for users on the Embark Platform with further updates coming throughout the year, including drip feed drawdown. 2023 will see further developments in technology, ease of use and service levels to allow Embark Platform to deliver a best-in-class service for its users.

This announcement follows a recent five-star ‘most improved’ service award for the Advance by Embark platform at the Financial Adviser Service Awards (FASA) 2022 in November of last year.

Jackie Leiper, Embark CEO said:

"We are delighted to be able to bring these developments to our clients and look forward to continuing this great momentum to deliver a market-leading service for advisers this year."

Full details on the updates are available on the Embark Platform website.


For further information, please contact:

Eduard Lewis
The Agency Partnership (Embark Media Relations)
Email: [email protected]
Tel: 07814715929

About Embark Platform

The Embark Platform has over 6,000 mutual funds available from more than 100 fund managers. The platform benefits from straight through processing for nearly all operations, with no manual intervention.

The Embark Platform offers EV and FE fundinfo tools to help you with all aspects of assessing and meeting your clients' needs. We have tools to help you assess your clients attitude to risk, alongside forecasting tools, including the Pension Freedom Planner, which helps you discuss with your client how long their money will last in retirement compared to their possible longevity. We also provide a tool for calculating Capital Gains Tax.

About Embark Group

Embark Group is a fast growing, diversified, financial services business and one of the leading retirement solutions providers to the advised and institutional markets in the UK.

We work closely with financial advisers and businesses to deliver their long-term savings and investment propositions to UK consumers through our investment platform and range of multi-asset funds, pensions, fund research and consultancy services.

Embark Group has more than £35.3bn in assets under administration on behalf of c.375,000 individual clients, operating across seven UK locations (London, Bolton, Dundee, Edinburgh, Leeds, Leicester, and Swindon). Embark has been recognised in the WealthTech100 as one of the world’s most innovative WealthTech companies for four consecutive years.

In January 2022, Embark became part of Lloyds Banking Group, a leading UK based financial services group providing a wide range of banking and financial services.


All figures as of January 2023.

Be the first to hear news and insights from Embark Pensions

Sign up to receive updates from Embark Group and its businesses. You can unsubscribe at any time using the link at the bottom of our emails, and we promise never to pass your details to a third party. Please consult our Privacy Notice for more information.

  • * Indicates mandatory field
  • This field is for validation purposes and should be left unchanged.